NHUNG TRAN
Hanoi
Summary
Experienced Medical Marketing Assistant Manager with expertise in strategizing, implementing, and enhancing marketing initiatives in the medical industry. Demonstrated success in effectively promoting medical devices through diverse marketing strategies, including branding activities and sales-based campaigns. Skilled in cultivating Key Opinion Leaders (KOLs) to drive advancements in the medical field.
Overview
13
13
years of professional experience
Work History
Medical Marketing Assistant Manager
Fujifilm Vietnam Co., LTD
06.2024 - Current
- Build Marketing strategies & manage Marketing budget for whole Medical division nation-wide.
- Establish M.O.U and reference sites with prestige hospitals nation-wide including Hanoi Medical University Hospital, Bach Mai Hospital (North), Hue Medical University Hospital (Central) & 115 People's Hospital (South).
- Plan & lead team to execute 30-40 marketing activities locally & internationally.
- Build & maintain strong KOLs network for a wide range of product segment including CT, MRI, Ultrasound, Mammography, flexible endoscopy & Medical IT.
- Collaborate with medical associations such as VSRNM, VSUM, VNAGE, VFDE to organize clinical scientific & hands-on workshops.
- Communicate with distributors network for co-branding activities and develop effective marketing strategies for each sales territory.
Medical Marketing Leader
Fujilm Vietnam Co., Ltd
09.2022 - Current
- Plan marketing strategies for Medical division including modalities (diagnostics imaging) and endoscopy business in the North territory
- Execute branding activities national-wide & local workshops to develop brand image and marketshare in North territory (~ 9 national events & 16 sales-based workshops per year)
- Lead brainstorming meetings, contributing innovative ideas for upcoming marketing initiatives and branding efforts
- Reconcile marketing budget on quarterly basis.
- Communicate with 5 distributors in the North to develop effective marketing strategies for each sales territory
Medical Marketing Assistant
Fujilm Vietnam Co., Ltd
06.2015 - 08.2021
- Plan and execute marketing activities for Endoscopy products (10-14 events per year) including international events (APDW, EUGW, APSR), national events (VNAGE, VGEC) and local events at reputable hospitals (Bach Mai, K, Hanoi MU, Viet Duc)
- Support Nagoya projects, which involve Japanese doctors and GI experts to deliver GI knowledge and hands-on trainings in Vietnam
- Collaborate with the sales team to follow Endoscopy projects, which has resulted in an achievement of meeting annually increased sales targets during 4 consecutive years from 2016 to 2019
- Products registration & import license application include Flexible Endoscopy, Surgical Endoscopy, Consumables and Medical IT
Senior Leasing Executive
Knight Frank Co., Ltd.
11.2011 - 01.2015
- Consulted and conducted marketing and leasing activities on behalf of landlords and tenants
- Handled office leasing inquiries: consultancy, contract negotiations and customer relations
- Broke a record by closing 5 deals within a period of 6 months
Education
Master of Science - Management & Organizational Innovation
Queen Mary University of London
10.2011
Bachelor Degree - Business English
National Economics University
06.2010
Skills
- Marketing Strategy Development
- Collaborative Relationship Development
- Customer/ KOLs network engagement
- Effective Issue Resolution
- Social media platforms & digital marketing
- Organization, prioritizing, and multi-tasking
- Translation & Interpretation
Accomplishments
- Achieved "Outstanding Employee" award in 2022.
- Constantly classified as outstanding performance during annual KPI evaluation.
Languages
English
Japanese
Hobbies and Interests
- Travelling
- Coffee & tea lover
- Gym & Running
Timeline
Medical Marketing Assistant Manager
Fujifilm Vietnam Co., LTD
06.2024 - Current
Medical Marketing Leader
Fujilm Vietnam Co., Ltd
09.2022 - Current
Medical Marketing Assistant
Fujilm Vietnam Co., Ltd
06.2015 - 08.2021
Senior Leasing Executive
Knight Frank Co., Ltd.
11.2011 - 01.2015
Bachelor Degree - Business English
National Economics University
Master of Science - Management & Organizational Innovation
Queen Mary University of London
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