Jeff Law
Hong Kong
Summary
Dynamic leader with proven success at ZX Group, driving a 25% EBITDA increase through strategic planning and operations management. Expert in business development and customer relationship management, fostering collaboration and growth. Skilled in staff training and contract negotiation, enhancing team performance and market expansion. Passionate about achieving excellence and delivering results.
Overview
34
34
years of professional experience
Work History
General Manager - Sales/Merchandising/Operations
ZX Group
Hong Kong / China
11.2020 - 08.2025
- Engineered turnaround strategy, revitalizing operations, and increasing EBITDA by 25% in 18 months.
- Directed operations management to enhance production capacity by 40% through strategic planning.
- Engineered turnaround strategy, revitalising operations, and increasing EBITDA by 25% in 18 months.
- Oversaw annual budgeting and forecasting process, delivering financial results within 2% of targets.
- Managed daily operations to ensure efficient service delivery aligned with company standards.
- Developed and executed strategic plans to drive growth, profitability, and market expansion.
- Implemented training programs to boost team performance and product knowledge.
- Supervised factory operations to maintain efficiency, quality, and regulatory compliance.
- Managed all aspects of administration for overseas entity, ensuring local regulatory compliance and accurate financial reporting to corporate headquarters.
- Developed a strong local management team through comprehensive training initiatives focused on modern practices and technical skills.
- Mentored trainees to build confidence in team management, sales and merchandising.
- Contributed to merchandising ideas at team meetings to increase sales.
- Items: Women’s & Men’s Woven, and Knitted wear with Blazer, Blouse, Pants, Skirt, Dress, Shirt, Suiting
- Brand: BR@Gap, Tommy Bahama, Chico’s, Ann Taylor, White house Black market, Ralph Lauren, Club Monaco, Talbots, C&A, Anthropologie@Urban, s.Oliver, H&M, OVS
General Manager - Operatons
Hantark International (HK) Limited
Hong Kong
06.2007 - 05.2020
- Oversaw daily operations of factory with 1,500 employees, addressing cross-cultural challenges in supply chain management.
- Ensured compliance with export market regulations to uphold operational excellence.
- Served as primary liaison for global clients, enhancing customer relationship management.
- Achieved 98% client retention rate through effective management of key account relationships.
- Administered all administrative functions for overseas entity, ensuring local regulatory compliance.
- Delivered accurate financial reports to corporate headquarters, promoting transparency and alignment with goals.
- Developed robust local management team via targeted training and development programs.
- Developed a robust local management team via targeted training and development programs, and positive labor relations.
- Managed a team of engineers tasked with developing new processes or technologies related to the automation of factory operations.
- Created detailed audit trails for all financial transactions related to the factory operations.
- Developed a robust local management team via targeted training and development programs, and positive labour relations.
- Items: Sportswear, Activewear, Yoga wear, Casual wear, Kids and Children's wear
- Brand: Puma, SuperDry, Kari Traa, LeCoqSportif, Columbia, Under Amour, Champion, Next, Lidl, Anna Scott, G-Star, Etam, Promod, Promiss, J.Crew, H&M, Zara, Mori, John Lewis & Partners, Mini Boden, Petit Bateau, Bobo Choses, Jacadi Paris, Primary, Tea Collection, Colored Organics
General Merchandising Manager
Creatise Ltd
Hong Kong
06.1991 - 12.2006
- Managed sales, sourcing, and merchandising teams to drive operational success.
- Established merchandising operations in China office, enhancing regional capabilities.
- Monitored P&L to optimize overall division performance and profitability.
- Fostered long-term business relationships with clients to encourage collaboration.
- Sourced and implemented supplier networks to enhance competitive advantage.
- Oversaw production planning, scheduling, and quality standards to ensure efficiency.
- Led merchandising strategies to enhance product visibility and customer engagement.
- Coordinated with suppliers to source new products aligned with market trends.
- Trained and supervised team members on merchandising best practices and standards.
- Items: Men’s; Ladies & Kids wear
- Brand: Victoria's Secret, Neiman Marcus, Diane Von Furstenberg, Helmut Lang, Cole Haan, Ben Sherman, Jigsaw, Gerry Weber, Steffen Schraut, Givenchy, Prada, Hugo Boss, Perri Cutten, Blazer, Witchery, Saba, Sportscraft, Kenzo Kids, Chloe
Education
Bachelor of Commerce (BCom) - Market Analysis Projects
The University of Western Australia (UWA)
Western Australia07-1999
High Diploma - Fashion And Textile Merchandising
The Hong Kong Polytechnic University
Hong Kong06-1994
Skills
- Business development
- Profit and loss management
- Strategic planning
- Operations management
- Key account management
- Growth strategies
- Customer relationship management
- Staff training
- Contract negotiation
- Budgeting and forecasting
Languages
Chinese (Cantonese)
First Language
English
Advanced (C1)
C1
Chinese (Mandarin)
Advanced (C1)
C1
Timeline
General Manager - Sales/Merchandising/Operations
ZX Group
11.2020 - 08.2025
General Manager - Operatons
Hantark International (HK) Limited
06.2007 - 05.2020
General Merchandising Manager
Creatise Ltd
06.1991 - 12.2006
Bachelor of Commerce (BCom) - Market Analysis Projects
The University of Western Australia (UWA)
High Diploma - Fashion And Textile Merchandising
The Hong Kong Polytechnic University
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